2026 Agenda

FRAK 2026 is Jam-Packed with Powerful Speakers and Intentional Time for you to Build Community

FRAK 2026 aGENDA PREVIEW

Get a glimpse of what's coming to FRAK 2026, with more speakers, sessions and experiences to be announced soon.

Agenda Highlights

  • State of the Industry
    John Adams, Voyager University
  • The CEO Perspective
    Henning Schwinum, Vendux FLA
  • Rethinking the Customer Journey in the Age of AI
    Sara Nay, Duct Tape Marketing
  • Personal Change Management
    Lamarr Lewis, Lewis Family Consulting
  • Own the Room
    Jake Stahl, Jake Stahl Consulting
  • Business Development, Storytelling & Value Proposition
    Dr. Kayvon K, Simplify Profits &  Endeavor Trust
  • Cashflow
    Michael Achman, LaunchPoints, Fractional CFO & Author
  • The Future of FRAK — VIP Exclusive Fireside Chat
    John Adams & Meredith Dennis
  • Solo, Not Alone
    Ryan Munro, Nested
  • Closing keynote
    Kelly Jahner-Byrne, The HOW Companies

And more to come!

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What to Expect

Wednesday, October 28 | VIP Day
Exclusive VIP programming, main-stage sessions, a fireside chat, and the FRAK Welcome Reception.

Thursday, October 29 | Day 1
Main-stage programming, breakout sessions, peer learning, networking, and happy hour.

Friday, October 30 | Day 2
More sessions and breakouts, the closing keynote and Fraktastic Finale, followed by our farewell event at the Sunset Pavillion (previously Marshall's Outpost).

Full agenda coming soon.

Stay at The Westin Kierland Resort & Spa

Stay onsite in Scottsdale and make the most of your FRAK experience.

  • Hotel: The Westin Kierland Resort & Spa
  • Recommended staying Friday night. Discounted room rate is available through November 1.
  • Discounted room rate: $384 + tax (includes $25 resort fee)
  • Hotel reservation cut-off date: Wednesday, October 1
  • Airport proximity: Phoenix Sky Harbor International Airport (PHX), approximately 30–40 minutes from the resort
  • Looking to stay Tuesday night? Email jen@fractionalconference.com and we'll help coordinate your stay.

Reservations must be canceled at least 21 days before scheduled arrival to avoid a one-night room-and-tax charge

Westin Kierland Resort & Spa
breakout room photo

Your Next Steps Toward FRAK 2026

Attending FRAK is an easy decision. Here's what you need to do next.

Step 1

Register

Do this EARLY so that you can start communicating with other participants. This is about more than just showing up for a few workshops. When you become a part of this community, the value you get from it explodes!

Step 2

Show up & Shine Your Light

We are celebrating all types of people and varieties of specialties in the fractional world. When you bring your best self, everyone wins!

Step 3

Give and Get

After the conference, you are going to want to dedicate time to doing follow-up work that will grow your business. Implement the learning you gained, make the introductions you promised, connect with new friends you met!